Sartorium Studio Development Blog

Pitch Planning https://canvanizer.com/new/pitchplanner-canvas Personas The personas need a little work but we could specifically present the user personas as part of the funding video if they are branded effectively and illustrate the kind of purchasers that will buy the app. This will also underpin why they might want to and inform the call to action. Importantly this will inform the monetisation of the app. Script I have taken the structure recommended on canvanizer and written a script for the promo and funding videos. They are very basic and M will flesh them them out with the game loops he has engineered while using his own scene of style and pizazz. He is the ideal presenter as he has a great depth of knowledge about combat and strategy games a well a a knowledge of spy language. He will also appeal to the key Male 18-33 demographic we are aiming for. Pitch Research:  Blog post - market research  https://uk.ign.com/articles/2007/12/12/sin-city-the-game-updat...

I am interested in the question posed by Birgitta Hosea (Animation Director & Theorist) when she asked  where are all the female CGI animators...  If one aligns CGI Animation with CGI Game Production and look specifically at cinematic VR produced on the Unity game Engine, it is possible to locate a line of convergence between animation and videogames.  So in examining  Reasons Why (2017) I am thinking about why there are so few women in the videogame industry in relation to the animation industry.  I have identified a few abstracts which could act as starting points for further research.  https://journals-sagepub-com.ezproxy.falmouth.ac.uk/doi/full/10.1177/1555412017709418 #1ReasonWhy Extract 1:  Workplace Tweets reveal a “boys’ club” culture that women struggle to adapt to. Some women feel that they have to “join the boys club, wear hoodies, and enjoy drinking beer.” This does not mean, however, that women are supposed to act exa...

Working with three guys on a game focused on a Male demographic (age 18-30) as a female game developer is really interesting and has prompted a sweep of the academic and grey literature. Doing Gender in the Videogame Industry Pontus Boholm Joakim Wikström (2017) Abstract The field of ICT has traditionally been seen a masculine area and research has shown that is problematic for women to both enter and stay in the field. Looking at industrial growth, the field of gaming has become the prominent one, and has surpassed all other entries in media and culture. Gaming, also perceived as a masculine area, does however have a gender distribution of players that almost is equal. Still, the workforce is dominated by males, and the games are designed by males, for males. Medial tools (such as gaming) are representing societal models, which is the source of information that is most influential in shaping how people perceive and creates values about gender in the society. As mostly males are ...

Instructional Video The first work submission is due in just over a week which include three videos.   I am responsible for the Instructional Video and so I intend to work through the course content, finish editing the XD prototype with the new style guide  I have designed (made available to everyone on google docs) and film players using the app as this will inform my instructional video. My Instructional video will be made accessible to the whole team on google docs a week before the submission date so that it can be used in the editing process for the promotional video (another team member is responsible for this) and the corporate pitch video (another team member is responsible for this). I will be relieved to deliver my share of the team work in good time and help the others where I can. I am due to attend a conference next week and I will not have time to do any more after that point.  Reflection In the last few days the project has faltered. Grou...